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How different is it when you call? In general, an incoming call is answered quickly and if you need a specific department, you will also be transferred. Calling is then 10 times faster than submitting a contact request.
For example, by placing call tracking on your contact page, you know exactly what visitors to this page do;
How many leave the website without making a request?
How many calls to your company from this page?
Call tracking in combination with Analytics can help germany phone number your company gain insight into how often this happens.
10. In business services
Research has shown that when it comes to more expensive products or services, people are more likely to call rather than immediately submit a request. This is because larger products or services often involve more risks associated with the application. In addition, potential customers often have some additional questions.
Personal contact in the form of a telephone call can convince someone or not.
With such a more expensive offer, it is useful if you have set up call tracking so that you know exactly how many visitors are calling you and what information they are missing. You can then add this missing information back to the website and thus limit the number of questions that are easy to answer.
11. More insight, more data means better choices
We already gave the example at the beginning of this article. How do you know whether your campaigns are producing conversions if you don't have insight into everything? You will not be the first to launch an AdWords campaign due to disappointing results. You will also not be the first to suddenly miss a lot of conversions the following month, but not be able to quite place where they came from.
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