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If the person on the other end of the line is interested

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發表於 2023-12-27 14:13:04 | 顯示全部樓層 |閱讀模式
If someone says they can be contacted with information about products and services you can contact them about the products and services they agreed to. It's very simple as long as you follow the rules of opt-in such as pre-ticked boxes and not saying no will no longer be considered consent. This last point means that as long as you have a legitimate business interest in selling products or services to suitable potential customers you can make cold calls as long as your right to market the product is not infringed. Be overwhelmed by your prospect’s desire not to be contacted. In fact according to experts it is clear that direct marketing can be considered a legitimate interest.

In order to claim that your direct marketing efforts are of legitimate business interest you must conduct what is known as the balancing test which is weighing your right to conduct business against the potential customer's right not to be called. Explains the dos and don’ts associated with cold calling In this situation you should consider whether there are good reasons to believe the person is interested in what you are selling. If they are interested Email Marketing List then they most likely will not feel their privacy has been invaded to a great extent which means your legitimate interests will prevail. On the other hand if you are trying to market your product to elderly or mentally retarded people their right not to be in pain takes precedence over your right to call them.



Or if you just randomly call whatever number you happen to have without knowing  then you're more likely to be reported as a nuisance. The Big Question About Cold Calling This brings us back to the core question: Can you make cold calls after the 20th? For sales reps who regularly use cold calling, there will be a balance involved. You have the right under the law to market your business. A sales team that can effectively balance this right with the interests of the prospect will do well. They consider whether the prospects they call are actually interested in their products and services rather than blindly reaching out to everyone they can This is good sales practice.

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