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Today we will talk about one of them: Link Building. In this article you will discover more about this strategy, the factors that determine its success and some of the techniques that can help you get more links to your domain. Join me and discover how to use Link Building to your advantage! What is Link Building? Link Building is the set of techniques to generate links on external domains with the aim of improving the positioning of a page or website within search engines . These external links are known as backlinks . Each of them tells search engines that the linked content is valuable and this ends up increasing its authority.
However, not all backlinks are going to give you the help you are Phone Number List looking for to improve your positioning, some can even harm you in this task. How does Google rate links? The Google algorithm establishes a multitude of aspects to classify a page in its ranking. Among them are the factors that intervene in the evaluation of links. Next, we will talk about the main factors that Google analyzes in the link profile of a page. Keep in mind that the evaluation goes far beyond quantity — it also considers quality, with different criteria. Discover now what these criteria are and what you should consider in your link building strategy.
Number of links That was the first criterion adopted by Google. It was the basis of PageRank: the more links the site received, the more relevant it was. The number of links to a page demonstrated its popularity on the web . Today, that criterion remains one of the most important factors in Google's link evaluation. But it can't come alone: it's no use receiving many links from sites that are neither relevant nor trustworthy. It is necessary to combine the quantity with the factors that we will see below. Link Diversity What do you think is worth more: one person who tells you many times that you are kind, or several people who tell you once that you are kind? The more different people speak well of you, the more recognition you will have in your group.
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