User portrait User portrait is an aggregation

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Tag service layer Let’s go back to the second point on tag usage. We know that tags have different usage scenarios such as customer portraits, customer group management, and customer group calculations. They are widely used in different industries such as finance and retail. Tags need to be matched with service components to be applied on a large scale in business scenarios. Through standard service provision, the cost of repeated development can be reduced, existing components can be reused to the greatest extent, and data value can be better utilized and service stability ensured. )  of user tags. A single tag reflects part of the user's information, and multiple tags reflect the overall profile of


the user. The purpose is to support business and operations Afghanistan WhatsApp Number personnel in user analysis, value judgment, and strategy formulation. The profiling service can support downstream business application systems to send individual/batch customer IDs and tag IDs that need to be queried, and return specific profiling information of the corresponding customers. ) Customer group management A group of customer IDs is called a customer group. Customer groups can be filtered by a single tag or a combination of multiple tags. Often combined with user portraits, it is





used to screen out customers who meet business conditions based on business needs, and is used in scenarios such as precise advertising, personalized recommendations, and online operations. In terms of services that filter customer groups through tags, it is necessary to consider whether to support the intersection and merging of tags of different subject types and whether to support the merging of tags with different timeliness.